LOVE IT OWN IT
Description
Some products don’t just fit into your life, they become part of it. Love It, Own It was a Samsung campaign that turned admiration into action, inspiring people to embrace the tech they love and make it their own. From Galaxy phones to QLED TVs and wearables, Samsung products were positioned as more than tools, they became personal statements of style and everyday enablers.
Client
SAMSUNG
Year
2023
Category
Digital + Print campaign